Sport
Gem, Set And Match
Luxury is no longer confined to salons and red carpets—it’s courtside, trackside, and tee-side.
Today, jewellery and watch brands are making powerful plays in the world of elite sports, and driving business growth while they do it. Summer marks the beginning of sports season; Henley Royal Regatta, Wimbledon, the US Open, Monaco Grand Prix – and various other events. Avid sports spectators will recognise the visibility of jewellery and watch brands, and those akin with the world of watches and...
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Your Luxury Guide to the US Open Golf 2025
23rd June 2025
The unapologetically tough courses, the top-tier golf, epic matches, spectacular test of skills, and the specially curated experiences for the sophisticated connoisseurs makes the tournament a premiere attraction among players and the discerning enthusiasts alike.
Your Inside Guide To Wimbledon 2025
18th June 2025
With a legacy that dates back to 9th July 1877, the popularity of the iconic tournament remains untarnished even today. As the oldest tennis championship, it truly holds a special place in the hearts of tennis fans across the globe. Held annually at the prestigious All England Lawn Tennis Club, this tournament is the perfect allure of class, tradition, luxury, and world-class sport that immerses you in a quintessential British summer experience. The Wimbledon Championships 2025 are back in full swing. If you want to witness a top-tier lawn tennis extravaganza, we can help you make the most of the experience.
Roberto Grilli: The mastermind lighting up Formula E
24th June 2022
Recently appointed to manage the Formula E - Diriyah ePrix in Saudi Arabia, Roberto tells The Sybarite how he got into the motorsports and lighting industry, the changes he has had to make during the recent pandemic, and what the appointment to the Formula E race means to him. Tell us a little bit about yourself and your background. As DZ Engineering’s General Manager, I am currently responsible for both commercial and business development in integrated solutions for race track circuits, sports venue lighting, museums and architectural lighting. Prior to this, I had pursued automation and software engineering with the vision that I, one day, will be building the first real Mecha, a Japanese giant anime robot. Shortly after joining this, I realised that I would not have been able to survive coding for that long - I would be, in fact, bored to death. When I had the opportunity to switch professions, I grabbed on to something more exciting and here I am now, with over 15 years of experience in across both motorsports and lighting industries
Featuring Waldorf Astoria offers high-octane experience from Europe...
23rd June 2022
During which they will be able to experience and sample three of the world’s top supercars. This adrenaline-filled experience will have guests take to the most exciting roads of Europe and the United Arab Emirates in a Ferrari 458 Italia Spider (‘the technological tour de force’), the McLaren MP4-12C and the Porsche 911 GT3.
Featuring The drink of champions – Ferrari Trento official toaster...
15th June 2022
Ferrari Trento is the Official Sparkling Wine of the Formula 1 World Championship. The three year partnership sees Ferrari Trento’s award-winning Italian methedo classico sparkling wine poured and sprayed on all occasions on and off the podium. Appointed as Formula One‘s official celebratory partner victory drink and toast maker , the Trentino winery has been producing luxury Trentodoc wines since 1902 and run by the Lunelli family since 1952. Ferrari Trento’s President and CEO, Matteo Lunelli comments: “It's an achievement that demonstrates the renown that our wines enjoy internationally. It’s a starting point because we are just beginning this extraordinary adventure that will allow us to bring the Italian Art of Living to the celebrations of Formula 1.” The Ferrari F1® Limited Edition is a special Blanc de Blancs cuvée celebrates some of the iconic Grands Prix in the FIA . It is available for the Formula 1® Lenovo British Grand Prix ( July 1-3 ) for £39.99 from
Featuring America’s Cup: The latest technological boat race
9th June 2017
In recent years, the world’s oldest and most prestigious global sailing event, America’s Cup, is as much of a technology race as it is a sailboat race. New film, “Surface to Air” looks beyond the luxurious sport and into the innovation required to build one of the fastest sailboats to ever exist. The film shows how the Altair and Artemis Racing’s technical teams have placed a great deal of emphasis on perfecting the use of the daggerboards – foils that lift the boat out of the water to break the drag barrier. Viewers are able to see how this technology has a significant impact on a boat’s performance. “Technology plays a huge part in the America’s Cup,” said Iain Percy, Team Manager and On-Water Tactician for Artemis Racing. “It’s been said the fastest boat has won the America’s Cup for the last 160 years and I’m not sure that is about to change. The daggerboard is the appendage that we fly the boat off and also transfers side force into driving force. Millimetres of difference make knots of difference so the optimal manufacturing and design of the daggerboard is absolutely critical.” The teams have focused much of their effort on optimising the strength, shapes and thicknesses, and how water and wind interact with daggerboards using a simulation-driven design approach.
Featuring Wimbledon 2017: the ones to watch
6th June 2017
So it's time to indulge in plenty of Pimm's and strawberries and cream because Wimbledon 2017 is set to cause a racket! There is no doubt that the All England Tennis Club plays host to the most thrilling tennis event of 2017, with Andy Murray attempting to retain his title of champion. But there are over 100 Athletes that take part each year, with both the men's and women's Singles, Juniors, Seniors, Doubles and Wheelchair Tournaments as well - So we have whittled down the list so it's easier for you to pick who you want to watch out of the Men's and Women's single tournaments. The 23 year old Austrian has been declared as one 'most talented young players in the world at the moment' and is currently ranked 8th in the world, with a career-high of the 7th best in the world in 2016. After winnning over the Duchess of Cambridge on the opening day of the tournament, he revelealed that his relaxed nature was due not playing on the opening day, and starting his Wimbledon campaign on the Tuesday instead.
Featuring Wimbledon 2016: the ones to watch
26th June 2016
As tennis Grand Slams go, Wimbledon is without a doubt the best. As the oldest tennis tournament in the world, SW19 oozes prestige, whereas Flushing Meadows is unpredictable, Melbourne Park is often unbearably hot and Roland Garos is dusty. Who will be the toast of this years’s tournament? We've identified the four hopefuls that you should be keeping an eye on this summer. Anyone for Pimms?
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